Latest News
Crisis Communications Planning Is Essential for Associations
By Dan Kramer, President of KPA Strategies, a Core Strategic Group Company Thoughtful crisis communications planning and execution can protect and defend an association, individual
The Core Compass News: Summer 2021
Dear Professional Colleagues and Friends, As we approach the Fall season and, in so doing, begin the countdown to another year, uncertainty still makes one
When a Rising Tide Lifts All Boats—Selling Membership Can be a Challenge
By David Murillo, CAE, President + Chief Mission Officer, The Core Management Company In my almost two-decades-long career working in the sphere of membership for
The MegaHR Conference – A Case Study in Collaboration and Innovation
The Challenge As the global pandemic wreaked havoc on the events industry in 2020, many local organizations struggled to engage members, provide interactive education and
What a Squirrel Can Teach Us About Reserves
By David Murillo, CAE, President + Chief Mission Officer, The Core Management Company If the pandemic has proved anything, it’s that the unimaginable can happen
Fair Winds & Following Seas
Recently I’ve felt like, collectively, we’ve all been emerging out of a long and dark dirt tunnel with globs of mud under our fingernails that
Let’s Talk Board Size: Considerations for Managing a Large Association Board
By William Hixson, CAE, Management Services Executive, The Core Management Company Like many things in life, association boards of directors come in many shapes and
Association Membership Engagement in a Virtual Era
By Emily Mullin, CAE, Management Services Executive, The Core Management Company In the past year, the entire world has been forced to stretch our limits,
The Best of Both Worlds – Hybrid Meetings
By Christina Bauders, CMP, Senior Operations Executive As we hopefully enter the tail end of the Coronavirus pandemic crisis, meeting planners are looking forward to
